Quill Flow app and branding


Overview

Quill Flow is a home decor and gift brand that specializes in wall art, printed mugs, and thoughtfully designed cards. The brand is built on the idea that art should be a part of everyday life and it strives to create original and unique designs which are printed on a variety of surfaces. Quill Flow is not here just to sell its products but also to share our knowledge and passion for art.

Quill Flow logo and tagline


Logo Design

The logo for Quill flow was approached as an extension of the brand's values; quality, inspiration, and creativity. A serif font is used to represent the elegant nature of the brand. The symbol; depicting a quill pen showcases the hand made and hand drawn speciality of Quill Flow.
The contrast between warm gold and navy blue reinforces a sense of trust, craftsmanship, and luxury. Each element was considered with longevity and harmony in mind.

Symbol sketches for Quill Flow
Symbol sketches for Quill Flow
Word mark and symbol trials
Word mark and symbol trials
Wordmark and symbol colour schemes
Wordmark and symbol colour schemes
Wordmark and symbol colour schemes
Wordmark and symbol colour schemes
Quill Flow style guide
Quill Flow logo style guide
Quill Flow logo breakdown
Quill Flow logo responsive
Brand Applications
Quill Flow mockup
Quill Flow brand applications



Quill Flow App Design

The Quill Flow app is designed to bring the brand's artistic vision to life in a digital format. With a focus on simplicity, elegance, and ease of use, the app enhances the user experience by providing a seamless and inspiring platform for exploring and purchasing Quill Flow's unique home decor and gift products.

​​​​​​​
Quill Flow App - Figma Prototype
Quill Flow app principles
Style Guide
Quill Flow app colour palette
Quill Flow user flow
Quill Flow App User Flow
Quill Flow App - UI Design
Quill Flow welcome and sign in
Quill Flow personalization
Quill Flow home screen and categories
Quill Flow app mockup

You may also like:

Back to Top